TikTok is a very popular social media platform that popped off amidst the pandemic. The unique thing about TikTok was that it allowed you to create shorter videos and hence attracted huge volumes of people from all around the world. With the world wanting some entertainment amidst all the gloom that surrounded it, TikTok was a perfect way out.
Soon the app became populated with millions of users and became a huge success. However, after a few feuds and disputes with the Chinese social media platform, TikTok was banned from a few countries, which made Instagram start their own short video platform called reels.
Now the world is hooked to these short bursts of oxytocin and hence it is the perfect time to step into the world of TikTok influencers. Speaking of which, if you’re a budding influencer on TikTok struggling to get engagement and followers, then this article is for you.
Also, if you feel as if your growth is being stagnant then, today’s article will definitely break you out of the quicksand and get you on top of your niche. So without further ado, let’s jump right in:-
- Identify the target audience
Well, most TikTok influencers miss out on this part, even when it is the most important of all. Now, if you’re thinking why so, then let us educate you. The target audience is the audience that you’re targeting, fairly simple, right? Well, it is quite not.
Depending on what niche you’re in and what type of content you’re rolling out, you may have a varying target audience and hence you need to know who they are. If you’re unaware of your audience and what they like, then you’ll just end up making content that has zero reach and hence no followers in return.
Instead, experiment with a few types of Tik Tok on your handle and then check analytics to see what landed and what didn’t. You can make simple conclusions like what is your best type of content based on the number of views you’re getting and the engagement you’re getting as well. Once that is solidified, make similar content and create a base audience that likes you.
- Leverage trends
Trends, if you do not know are one of the most important things on TikTok. This is because trends are usually the types of TikTok that everyone is making because everyone is watching. Let us elaborate on that a little bit. Trends are usually created when a type of TikTok blows out of proportion and becomes viral.
Once that happens, other creators ride the wave of TikTok’s popularity and climb up to the top. Well, if they can, so can you. If you get into making trendy content, you will get a lot of followers and engagement, however, they might be short-lived.
Because you’re just reinventing the wheel. Instead, when you’re doing trendy TikToks, then make sure you add a bit of flavor to your content that viewers can only get from you, which makes them stay for longer.
- Use hashtags
Well, there is no limit as to how much we can talk about hashtags. Hashtags are probably one of the most important social metrics that can help your video get viral within minutes of posting. This is because hashtags act like little GPS for your content. Let us explain that metaphor before you judge us for being too dramatic.
What we mean by little GPS is that hashtags are the ultimate way of discovering your content. This is because TikTok lets people find the type of content they’re looking for using hashtags.
For example, if someone is into fashion, then they might search hashtags that are in the category, which means if you’re a fashion TikToker, then if you use those hashtags hen you have a higher chance of being discovered, compared to people who dont.
This is where hashtags give you a lot of advantages over others. If you have not included that in your TikTok marketing strategies then you must because this is the best way to get organic followership.
- Buy TikTok followers
Now the most direct solution to your problem is to get more TikTok Likes. If you use credible websites to buy TikTok likes, followers and views, then you’ll be getting a ton of organic and active followers that are going to attract the like-minded.
This is because people generally like things that are liked by other people first. This means if you already have an audience then getting more audience is easier for you, as compared to the creators who dont.
This is unfair, but this basically works on how the human mind behaves, so there isnt any control over it. But we recommend you to buy legit TikTok followers from Reviewsxp.com, if you want to grow on the platform.
The above-mentioned four tips are just the beginning of how to get more followers on TikTok, but there are definitely more elaborate guides as well. However, if you’re a beginner, these are the ones you need to focus on. Till then, keep scrolling!