Digitalization has made businesses depend on websites to promote their brand, products, and services. Websites play a significant role in marketing in this day and age. If you have a startup business or wish to expand your business, the best way is to design a good website and have an attractive domain name. If you are running your business in Singapore, you can select .sg domain variants like .com.sg, .sg, .per.sg, .edu.sg, etc..
A business, whether a startup or an SME, is easily identified by local customers through a website, with a .sg domain extension. Several SMEs still don’t have a website and they may lose the business of customers who shop online. It’s time that your online store launches a website to rank on the search engines.
To help customers locate it, you need to register your website with an appropriate name with a registrar. A registrar is an authorized and qualified person to register your domain name. Finding a dependable registrar will help you find and register your preferred domain name.
Website registration requires an attractive domain name. A website owner is privileged to choose a domain name, or a registrar can help you select a good domain name.
Why is a domain name necessary?
A domain name is an address to your website. Though the IP address acts as the address, it consists of digitals and numerals that are not easy to remember. It asks for a domain name that consists of a word or phrase with an extension. You can choose a unique domain name that distinguishes your website from others.
Acquiring a suitable name is not easy, for most domains would have been taken by websites, which are around two billion on the Internet. In this situation, you can seek the help of a registrar. A domain name is visible to the audience, so it should be attractive and related to the business you are running.
The extensions or TLDs signify the location or the organization of the website. For instance, if you live in Singapore, you can choose area-based extensions such as .sg or SG. On the other hand, .com and .org signify the companies doing commercial business. However, .com, .in, and .org are in high demand and expensive.
A website should be visible to visitors to promote a brand or business. When you register your website with a domain name, the registrar will upload your domain name and website information to the registry and make it visible to the public.
How to get the best Domain name in Singapore?
You can find many small to medium businesses having .sg domain name extensions. Such country-based TLDs attract localized customers. Moreover, country-based extensions are comparatively cheaper than popular extensions such as .com and .org. You can even get free .sg extensions and attract more Singapore customers with such distinctive extensions.
You can either create a domain name or buy a domain name. However, finding a registrar who offers hosting services will help you have domain name registration for free.
Before choosing your domain name, conduct a domain name availability check to confirm the name that you choose is unique and not used by others.
The domain name search tools like WHOis can help you find the distinctiveness of your domain name.
Some key factors to consider while choosing a domain name
Your domain name establishes your identity and brand, so choose your domain carefully. A domain name related to your business or brand will help attract organic customers. Here are some points to consider when choosing a domain name:
- Have a domain name that attracts organic customers
- Use short, meaningful, and easy-to-remember names
- Use keyword combinations related to your activity
- Avoid hyphens and numbers
- Do not use lengthy names, brand names, and numbers
- Do not use the article ‘the’ or plural ‘s,’
- Get the assistance of a dependable domain name service provider in Singapore
The points described will help you with .sg domain registration successfully in Singapore.