Facebook has been a part of our lives for years now and it continues to grow even greater every year. Facebook is not the simple chatting platform it used to be anymore. Brands, influencers, businesses are all using Facebook to boost their online presence and connect with more and more people.
If you are one of those, you might know managing your social media accounts can become a bit of a pain. Especially if you’re not using the right approach. If you’re scrolling down your Facebook feed, wondering how come your account isn’t growing, you don’t have to anymore. Here is a little guide that will help you manage and run a successful Facebook account.
- Post Regularly
If there is one single necessity for being successful on Facebook, then this is it. If you want your account to stay alive, you will need to do it yourself by keeping it updated with content. First of all, it keeps your friends and followers intrigued.
If they know you are posting content regularly, it will make them tune in more. Users tend to unfollow and unfriend inactive accounts which we want to avoid.
Inactivity can also decrease the reach of your profile which sometimes becomes impossible to restore. On the other hand, when your audience interacts with your posts it promotes the account’s reach. More Facebook post likes, comments, and more importantly shares guarantee engagement and sustainability.
The next step is figuring out what exactly to post. Visual content like images and videos have the best engagement rates on Facebook. People on Facebook prefer watching stuff to reading it so it should be your focus.
Lastly, if posting regularly and timely feels like a chore to you, there is still a way out. Many third-party applications allow you to schedule posts in advance.
- Be Active
Activity on Facebook is not limited to just uploading statuses or images. It also includes commenting on other posts and interacting with your friends and followers. Especially doing so on public posts of popular pages can bring you a lot of attention.
Adding people to your friend list or following them is a part of it as well. Having your posts reach more and more people is an automatic boost.
- Refrain From Controversial Content
It is certainly easier to figure out what you should NOT be posting than figuring what you need to. Facebook’s guidelines and algorithms have turned less forgiving than what they used to be even when compared to two years ago.
You can not get away with offensive or controversial content on FB anymore. Even without someone reporting it, your posts and your account can get taken down automatically by Facebook’s algorithms and bots.
Beginning with post-blocks and bans, repeated violations of FB guidelines always results in permanent account deletion. Malicious posts can also turn your own audience against you and tarnish your image. It is advised to refrain from posting anything that is abusive, provocating, or contains nudity.
- Keep Your Details Updated
Your profile is your identity on Facebook and it needs to be kept up to date always. Facebook has probably the biggest scope out of all platforms when it comes to personalization.
From profile pictures and cover photos to bio to relationship status, you can make your profile truly unique and all about you. A well-maintained profile creates a way better impression than an account with no info, looking like a bot.
It is also very important to keep changing your password from time to time for safety reasons. Filtering your friend list every once in a while keeps things from getting cluttered too.
- Buy Facebook Likes
Buying social media promotions is something that users need to be more aware of. It is unfairly seen as malpractice or an underhanded tactic because of many misconceptions. People believe doing so can get their accounts deleted.
While it actually is possible, it only happens if you buy from unreliable sources which is the case with any kind of shopping. If you get legit Facebook page likes from SocialPros.io reliable and trusted providers, it can do wonders for your account.
It singlehandedly takes care of any engagement and inactivity-related issues. The paid likes bring attention which means gaining more Facebook followers From Viralyft.com, comments, and organic growth in short.
Conclusion
Facebook has effectively become the largest social networking site, and it will stay that way for a very long time. Like everything on the face of this planet, Facebook has kept changing and evolving.
Statistics like engagement rates and impressions didn’t matter to the average user ages ago but now they are the centerpiece of every social media network.
We have to keep evolving alongside Facebook and running a productive account now takes some effort. These 5 strategies mentioned here are all you need to implement for that!
